New York Times Data Visualization Lab

So I have to admit, the last two days I've spent about 8hrs playing with the 20+  visualizations on NYT online. I also just saw they launched their own website  NYT Data Visualization Lab And users can access this to create their own visualizations. The potential for this Flash style graphics with GIS is endless, it would be great to see a Flash+GIS product out there.  The New York Times is clearly leading this march, it will be interesting to watch it develop. Cheers, Josh